SG

Sweetgreen, Inc.

Consumer DiscretionaryRussell 2000

Sweetgreen, Inc. insider trading

Sweetgreen, Inc. files with the SEC as a Retail-Eating Places company headquartered in Los Angeles, CA. Every time one of its executives or directors buys or sells the stock, the filing appears here the moment it reaches the SEC — with grants and option exercises set apart from the trades that cost the insider their own money.

From SEC filings

Recent SG insider transactions

3 insiders traded SG on the open market between Apr 07, 2026 and Aug 17, 2026 — 22 purchases worth $3.4M, 2 sales worth $123.2K.

Bought
$3.4M
Sold
$123.2K

none on a 10b5-1 plan

Net
+$3.3M
Insiders
3

Open-market purchases (code P) and sales (code S) from Sweetgreen, Inc.'s own SEC Form 4 filings. Grants and option exercises are excluded — they are compensation, not decisions. Share counts are derived from the reported value and price. Verify any figure against the original filing before acting on it; this is monitoring, not advice.

Filing history last read from EDGAR on Sep 24, 2026. The live dashboard shows new filings the moment they clear.

Every SG Form 4 on SEC.gov

SEC Form 4 data, Q3 2024 to Q2 2026

SG insider trading by quarter

Between Jul 01, 2024 and Jun 30, 2026, 13 insiders traded SG on the open market: 34 purchases worth $4.8M and 128 sales worth $79M, 101 of the sales pre-scheduled under a 10b5-1 plan. In the last four quarters alone: 33 purchases ($4.5M) and 1 sale ($106K), by 4 insiders.

QuarterBoughtSold
Q2 2026+$3.4M29 buys—
Q1 2026+$25.3K1 buy—
Q4 2025+$1.1M3 buys—
Q3 2025—−$106K1 sale
Q2 2025+$251.7K1 buy−$237.9K2 sales · 1 on a plan
Q1 2025—−$1.3M13 sales · 9 on a plan
Q4 2024—−$51M80 sales · 63 on a plan
Q3 2024—−$26.4M32 sales · 28 on a plan
Largest purchase
+$3.2M of SG by Goldman Sachs & Co. LLC (10% Owner) on Apr 07, 2026.
Largest sale
−$6.4M of SG by Jammet Nicolas (Chief Concept Officer · Director) on Dec 13, 2024.

Open-market transactions through Jun 30, 2026most recent first

  • Goldman Sachs & Co. LLC

    10% Owner

    +$3.2M

    Apr 07, 2026

    566,000 sh · $5.69

  • Goldman Sachs & Co. LLC

    10% Owner

    +$64K

    Apr 07, 2026

    11,243 sh · $5.69

  • Goldman Sachs & Co. LLC

    10% Owner

    +$11.7K

    Apr 07, 2026

    2,063 sh · $5.66

  • Goldman Sachs & Co. LLC

    10% Owner

    +$9.1K

    Apr 07, 2026

    1,603 sh · $5.66

  • Goldman Sachs & Co. LLC

    10% Owner

    +$8.5K

    Apr 07, 2026

    1,496 sh · $5.69

  • Goldman Sachs & Co. LLC

    10% Owner

    +$8.5K

    Apr 07, 2026

    1,502 sh · $5.65

  • Goldman Sachs & Co. LLC

    10% Owner

    +$7K

    Apr 07, 2026

    1,233 sh · $5.66

  • Goldman Sachs & Co. LLC

    10% Owner

    +$5.8K

    Apr 07, 2026

    1,020 sh · $5.69

  • Goldman Sachs & Co. LLC

    10% Owner

    +$5.4K

    Apr 07, 2026

    951 sh · $5.66

  • Goldman Sachs & Co. LLC

    10% Owner

    +$5.1K

    Apr 07, 2026

    901 sh · $5.66

  • Goldman Sachs & Co. LLC

    10% Owner

    +$4.1K

    Apr 07, 2026

    721 sh · $5.66

  • Goldman Sachs & Co. LLC

    10% Owner

    +$3.4K

    Apr 07, 2026

    600 sh · $5.65

  • Goldman Sachs & Co. LLC

    10% Owner

    +$2.1K

    Apr 07, 2026

    375 sh · $5.69

  • Goldman Sachs & Co. LLC

    10% Owner

    +$2.1K

    Apr 07, 2026

    366 sh · $5.69

  • Goldman Sachs & Co. LLC

    10% Owner

    +$1.9K

    Apr 07, 2026

    341 sh · $5.69

From SEC's quarterly Form 3, 4 and 5 data sets: code P purchases and code S sales of common stock, by the date the trade happened. Where a fund and the people who control it each report the same block, it is counted once. Trades made in the last days of Q2 2026 but filed after it closed arrive with SEC's next quarterly release.

Sweetgreen, Inc. company record

SEC industry classification
Retail-Eating Places
Headquarters
Los Angeles, CA
Incorporated in
DE
Listed on
NYSE
SEC Central Index Key
0001477815

Sourced from this company's own SEC submissions record. The industry label is SEC's Standard Industrial Classification, which is more specific than the Consumer Discretionary sector shown above.

After insiders bought SG

What the stock actually did in the 90 days following each open-market purchase

Don't check SG — let it ping you

Get told the moment an insider moves on SG

Pro watches Sweetgreen, Inc. for you and sends a Telegram ping within moments of a Form 4 clearing EDGAR — a C-suite open-market buy, a cluster, a 10b5-1 regime break — long before it reaches the press. Add SG to a watchlist, see each mover's benchmark-measured track record and which legendary funds hold it, and read the full filing history instead of the last 72 hours.

The live dashboard is free to open. Alerts, watchlists, full filing history and each mover's benchmark-measured track record are Pro. Monitoring, not advice.

How to read SG insider activity

Open-market purchase (code P)
An insider spending their own money at market price. This is the only buy code that reliably carries signal — it is a decision, not compensation.
Grants and option exercises (codes A, M)
Scheduled compensation. Most "insider buying" headlines are really this, which is why InsiderPulse weights it at a fraction of a real purchase.
Cluster buy
Two or more different insiders buying on the open market in the same window. One executive buying can mean anything; three is much harder to explain away.

Other Consumer Discretionary tickers

This week on the tape: who actually chose to sellThe weekly split of scheduled 10b5-1 selling vs deliberate sales, with the deciders named.

Questions

Are SG insiders buying or selling?
Between Apr 07, 2026 and Aug 17, 2026, 3 Sweetgreen, Inc. insiders made 22 open-market purchases worth $3.4M and 2 sales worth $123.2K, a net purchase of $3.3M.
How much SG stock have insiders bought and sold in the last two years?
Between Jul 01, 2024 and Jun 30, 2026, 13 Sweetgreen, Inc. insiders made 34 open-market purchases worth $4.8M and 128 sales worth $79M. 101 of the sales were pre-scheduled under a Rule 10b5-1 plan. In the four quarters to Jun 30, 2026: 33 purchases ($4.5M) and 1 sale ($106K). The largest purchase was Goldman Sachs & Co. LLC buying $3.2M on Apr 07, 2026. The largest sale was Jammet Nicolas selling $6.4M on Dec 13, 2024.
What was the largest recent SG insider trade?
Goldman Sachs Group Inc (10% Owner) bought $3.2M of SG stock on Apr 07, 2026 at about $5.69 a share.
When did an insider last buy SG shares?
The most recent open-market purchase on file is Goldman Sachs Group Inc (10% Owner) buying $3.2M on Apr 07, 2026.
Where does SG insider trading data come from?
From the Form 4 filings Sweetgreen, Inc.'s officers, directors and 10% owners must send the SEC within two business days of a trade. Each row on this page links to its original filing on SEC EDGAR. Share grants and option exercises are kept apart from open-market purchases and sales, because only the latter cost the insider their own money.

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