CROX
Crocs, Inc.
Crocs, Inc. insider trading
Crocs, Inc. files with the SEC as a Rubber & Plastics Footwear company headquartered in Broomfield, CO. Every time one of its executives or directors buys or sells the stock, the filing appears here the moment it reaches the SEC — with grants and option exercises set apart from the trades that cost the insider their own money.
From SEC filings
Recent CROX insider transactions
4 insiders traded CROX on the open market between Feb 20, 2026 and Sep 15, 2026 — 4 purchases worth $612.6K, 11 sales worth $9.7M.
- Bought
- $612.6K
- Sold
- $9.7M
- Net
- −$9.1M
- Insiders
- 4
none on a 10b5-1 plan
Kaplan Beth J
Director
+$99.2K
Sep 15, 2026
885 sh · $112.12
Smach Thomas J
Director
+$75.8K
Sep 15, 2026
680 sh · $111.49
Smach Thomas J
Director
+$109.3K
Sep 10, 2026
1,000 sh · $109.27
Smach Thomas J
Director
+$328.3K
Sep 10, 2026
3,000 sh · $109.42
Rees Andrew
Chief Executive Officer · Director
−$1.3M
Aug 10, 2026
9,576 sh · $138.38
Rees Andrew
Chief Executive Officer · Director
−$1.2M
Aug 10, 2026
8,696 sh · $139.39
Rees Andrew
Chief Executive Officer · Director
−$112K
Aug 10, 2026
800 sh · $140.02
Rees Andrew
Chief Executive Officer · Director
−$796.5K
Aug 07, 2026
5,796 sh · $137.41
Rees Andrew
Chief Executive Officer · Director
−$580K
Aug 07, 2026
4,204 sh · $137.96
Rees Andrew
Chief Executive Officer · Director
−$129K
Aug 07, 2026
928 sh · $139.04
Rees Andrew
Chief Executive Officer · Director
−$807.1K
Jun 05, 2026
6,900 sh · $116.97
Rees Andrew
Chief Executive Officer · Director
−$1.9M
Jun 05, 2026
15,800 sh · $117.94
Rees Andrew
Chief Executive Officer · Director
−$1.2M
Jun 05, 2026
9,988 sh · $119.11
Mehlman Anne
EVP & Crocs Brand President
−$1.2M
Feb 20, 2026
12,145 sh · $100.06
Smach Thomas J
Director
−$496.3K
Feb 20, 2026
4,963 sh · $100.00
| Date | Insider | Shares | Price | Value |
|---|---|---|---|---|
| Sep 15, 2026 | Kaplan Beth JDirector | 885 | $112.12 | +$99.2K |
| Sep 15, 2026 | Smach Thomas JDirector | 680 | $111.49 | +$75.8K |
| Sep 10, 2026 | Smach Thomas JDirector | 1,000 | $109.27 | +$109.3K |
| Sep 10, 2026 | Smach Thomas JDirector | 3,000 | $109.42 | +$328.3K |
| Aug 10, 2026 | Rees AndrewChief Executive Officer · Director | 9,576 | $138.38 | −$1.3M |
| Aug 10, 2026 | Rees AndrewChief Executive Officer · Director | 8,696 | $139.39 | −$1.2M |
| Aug 10, 2026 | Rees AndrewChief Executive Officer · Director | 800 | $140.02 | −$112K |
| Aug 07, 2026 | Rees AndrewChief Executive Officer · Director | 5,796 | $137.41 | −$796.5K |
| Aug 07, 2026 | Rees AndrewChief Executive Officer · Director | 4,204 | $137.96 | −$580K |
| Aug 07, 2026 | Rees AndrewChief Executive Officer · Director | 928 | $139.04 | −$129K |
| Jun 05, 2026 | Rees AndrewChief Executive Officer · Director | 6,900 | $116.97 | −$807.1K |
| Jun 05, 2026 | Rees AndrewChief Executive Officer · Director | 15,800 | $117.94 | −$1.9M |
| Jun 05, 2026 | Rees AndrewChief Executive Officer · Director | 9,988 | $119.11 | −$1.2M |
| Feb 20, 2026 | Mehlman AnneEVP & Crocs Brand President | 12,145 | $100.06 | −$1.2M |
| Feb 20, 2026 | Smach Thomas JDirector | 4,963 | $100.00 | −$496.3K |
SEC Form 4 data, Q3 2024 to Q2 2026
CROX insider trading by quarter
Between Jul 01, 2024 and Jun 30, 2026, 9 insiders traded CROX on the open market: 7 purchases worth $1.2M and 12 sales worth $10.9M. In the last four quarters alone: 4 purchases ($626.7K) and 6 sales ($6.1M), by 5 insiders.
| Quarter | Bought | Sold | Insiders |
|---|---|---|---|
| Q2 2026 | — | −$3.9M3 sales | |
| Q1 2026 | — | −$2.2M3 sales | |
| Q4 2025 | +$223.5K1 buy | — | |
| Q3 2025 | +$403.2K3 buys | — | |
| Q2 2025 | — | −$1.4M2 sales | |
| Q1 2025 | — | −$2.1M3 sales | |
| Q4 2024 | +$351.9K2 buys | — | |
| Q3 2024 | +$247.4K1 buy | −$1.4M1 sale |
- Largest purchase
- +$252.2K of CROX by Replogle John B (Director) on Oct 30, 2024.
- Largest sale
- −$1.9M of CROX by Rees Andrew (Chief Executive Officer · Director) on Jun 05, 2026.
Open-market transactions through Jun 30, 2026most recent first
Rees Andrew
Chief Executive Officer · Director
−$1.9M
Jun 05, 2026
15,800 sh · $117.94
Rees Andrew
Chief Executive Officer · Director
−$1.2M
Jun 05, 2026
9,988 sh · $119.11
Rees Andrew
Chief Executive Officer · Director
−$807.1K
Jun 05, 2026
6,900 sh · $116.97
Mehlman Anne
EVP & Crocs Brand President
−$1.2M
Feb 20, 2026
12,145 sh · $100.06
Smach Thomas J
Director
−$492.1K
Feb 13, 2026
5,000 sh · $98.41
Replogle John B
Director
+$223.5K
Nov 11, 2025
3,000 sh · $74.50
Healy Susan L.
EVP, Chief Financial Officer
+$153.1K
Aug 12, 2025
2,000 sh · $76.56
Replogle John B
Director
+$224.4K
Aug 08, 2025
2,925 sh · $76.73
Replogle John B
Director
+$25.6K
Aug 08, 2025
336 sh · $76.30
Bickley Ian
Director
−$352.8K
May 12, 2025
3,044 sh · $115.90
Smach Thomas J
Director
−$1M
May 09, 2025
9,139 sh · $109.47
Sisler Shannon
EVP, Chief People Officer
−$511.3K
Feb 21, 2025
4,659 sh · $109.75
Michaels Adam
EVP, Chief Digital Officer
−$961.1K
Feb 18, 2025
9,034 sh · $106.39
Michaels Adam
EVP, Chief Digital Officer
−$639.2K
Feb 18, 2025
5,966 sh · $107.14
Healy Susan L.
EVP, Chief Financial Officer
+$99.7K
Nov 13, 2024
1,000 sh · $99.70
| Date | Insider | Shares | Price | Value |
|---|---|---|---|---|
| Jun 05, 2026 | Rees AndrewChief Executive Officer · Director | 15,800 | $117.94 | −$1.9M |
| Jun 05, 2026 | Rees AndrewChief Executive Officer · Director | 9,988 | $119.11 | −$1.2M |
| Jun 05, 2026 | Rees AndrewChief Executive Officer · Director | 6,900 | $116.97 | −$807.1K |
| Feb 20, 2026 | Mehlman AnneEVP & Crocs Brand President | 12,145 | $100.06 | −$1.2M |
| Feb 13, 2026 | Smach Thomas JDirector | 5,000 | $98.41 | −$492.1K |
| Nov 11, 2025 | Replogle John BDirector | 3,000 | $74.50 | +$223.5K |
| Aug 12, 2025 | Healy Susan L.EVP, Chief Financial Officer | 2,000 | $76.56 | +$153.1K |
| Aug 08, 2025 | Replogle John BDirector | 2,925 | $76.73 | +$224.4K |
| Aug 08, 2025 | Replogle John BDirector | 336 | $76.30 | +$25.6K |
| May 12, 2025 | Bickley IanDirector | 3,044 | $115.90 | −$352.8K |
| May 09, 2025 | Smach Thomas JDirector | 9,139 | $109.47 | −$1M |
| Feb 21, 2025 | Sisler ShannonEVP, Chief People Officer | 4,659 | $109.75 | −$511.3K |
| Feb 18, 2025 | Michaels AdamEVP, Chief Digital Officer | 9,034 | $106.39 | −$961.1K |
| Feb 18, 2025 | Michaels AdamEVP, Chief Digital Officer | 5,966 | $107.14 | −$639.2K |
| Nov 13, 2024 | Healy Susan L.EVP, Chief Financial Officer | 1,000 | $99.70 | +$99.7K |
From SEC's quarterly Form 3, 4 and 5 data sets: code P purchases and code S sales of common stock, by the date the trade happened. Where a fund and the people who control it each report the same block, it is counted once. Trades made in the last days of Q2 2026 but filed after it closed arrive with SEC's next quarterly release.
Crocs, Inc. company record
- SEC industry classification
- Rubber & Plastics Footwear
- Headquarters
- Broomfield, CO
- Listed on
- Nasdaq
- SEC Central Index Key
- 0001334036
Sourced from this company's own SEC submissions record. The industry label is SEC's Standard Industrial Classification, which is more specific than the Consumer Discretionary sector shown above.
After insiders bought CROX
What the stock actually did in the 90 days following each open-market purchase
Don't check CROX — let it ping you
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How to read CROX insider activity
- Open-market purchase (code P)
- An insider spending their own money at market price. This is the only buy code that reliably carries signal — it is a decision, not compensation.
- Grants and option exercises (codes A, M)
- Scheduled compensation. Most "insider buying" headlines are really this, which is why InsiderPulse weights it at a fraction of a real purchase.
- Cluster buy
- Two or more different insiders buying on the open market in the same window. One executive buying can mean anything; three is much harder to explain away.
Other Consumer Discretionary tickers
Questions
- Are CROX insiders buying or selling?
- Between Feb 20, 2026 and Sep 15, 2026, 4 Crocs, Inc. insiders made 4 open-market purchases worth $612.6K and 11 sales worth $9.7M, a net sale of $9.1M.
- How much CROX stock have insiders bought and sold in the last two years?
- Between Jul 01, 2024 and Jun 30, 2026, 9 Crocs, Inc. insiders made 7 open-market purchases worth $1.2M and 12 sales worth $10.9M. In the four quarters to Jun 30, 2026: 4 purchases ($626.7K) and 6 sales ($6.1M). The largest purchase was Replogle John B buying $252.2K on Oct 30, 2024. The largest sale was Rees Andrew selling $1.9M on Jun 05, 2026.
- What was the largest recent CROX insider trade?
- Rees Andrew (Chief Executive Officer · Director) sold $1.9M of CROX stock on Jun 05, 2026 at about $117.94 a share.
- When did an insider last buy CROX shares?
- The most recent open-market purchase on file is Kaplan Beth J (Director) buying $99.2K on Sep 15, 2026. The largest purchase in the period was $328.3K by Smach Thomas J.
- Where does CROX insider trading data come from?
- From the Form 4 filings Crocs, Inc.'s officers, directors and 10% owners must send the SEC within two business days of a trade. Each row on this page links to its original filing on SEC EDGAR. Share grants and option exercises are kept apart from open-market purchases and sales, because only the latter cost the insider their own money.
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